TheCraigHewitt/seomachine

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25 skills discovered in this repository.

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$npx skills add TheCraigHewitt/seomachine

Skills in this Repository

#SkillScore
1
Edit marketing copy through systematic focused passesContent Marketing

Systematic approach to editing marketing copy through focused passes on clarity, voice, benefits, proof, specificity, emotion, and risk reduction.

4.5
2
Create and maintain product marketing context documentsStrategy

Help users create a living product marketing context document for consistent positioning and messaging across all marketing efforts.

4.5
3
Build competitor comparison and alternative pagesSEO

Create SEO-optimized competitor comparison pages with multiple formats, deep research workflows, and modular content architecture.

4.3
4
Plan searchable and shareable content strategy using buyer journey mappingContent Marketing

Map content to buyer stages, identify topic clusters, and prioritize ideas using customer research, keyword data, and search volume.

4.3
5
Design email sequences and automation flowsContent Marketing

Build email sequences with strategy, copy templates, and timing. Create welcome, nurture, re-engagement, and lifecycle campaigns.

4.3
6
Optimize any form for completion rate and data qualityStrategy

Audit and optimize any form for higher completion rates. Field-by-field guidance, mobile optimization, error handling, and A/B test ideas.

4.3
7
Build free marketing tools to generate leads and trafficStrategy

Framework for planning free marketing tools: validation, lead capture, SEO strategy, and build vs. buy decisions.

4.3
8
Plan multi-phase product launches with owned, rented, and borrowed channelsStrategy

Build multi-phase product launches across owned, rented, and borrowed channels with tactical frameworks and post-launch momentum strategies.

4.3
9
Design statistically valid A/B tests and experimentsAnalytics

Learn to design statistically valid A/B tests with hypothesis frameworks, sample size guidance, and result interpretation.

4.3
10
Set up and audit analytics tracking implementationAnalytics

Set up GA4, GTM, event tracking, UTM parameters, and conversion measurement for marketing and product teams.

4.3
11
Optimize post-signup user onboarding and activationStrategy

Design post-signup onboarding flows, define activation metrics, and reduce time-to-value. Includes checklists, empty states, email sequences, and drop-off analy

4.3
12
Create and optimize paid advertising campaignsPaid Ads

Design, launch, and optimize paid ad campaigns on Google Ads, Meta, LinkedIn. Includes targeting, creative, and performance frameworks.

4.3
13
Optimize popups and modals for conversionStrategy

Design and test high-converting popups, modals, overlays, and banners while respecting user experience and compliance standards.

4.3
14
Build programmatic SEO strategies and page templates at scaleSEO

Learn the 12 playbooks for building SEO-driven pages at scale using templates and data without thin content penalties.

4.3
15
Conduct comprehensive SEO audits with prioritized technical and content findingsSEO

Master end-to-end SEO audits: crawlability, indexation, Core Web Vitals, on-page optimization, and content quality with prioritized action plans.

4.3
16
Optimize signup flows for conversionAnalytics

Reduce signup friction with field optimization, copy testing, and flow redesign strategies grounded in CRO principles.

4.3
17
Write and optimize marketing copy for web pages and CTAsContent Marketing

Write clear, compelling marketing copy for homepages, landing pages, pricing pages, and more with proven copywriting frameworks and principles.

4.0
18
Create and optimize organic social media contentSocial Media

Build organic social presence with content pillars, hook formulas, repurposing strategies, and engagement workflows for LinkedIn, Twitter, Instagram, TikTok.

4.0
19
Optimize page conversions with CRO frameworksAnalytics

CRO analysis framework for marketing pages with actionable recommendations, page-type templates, and experiment ideas.

4.0
20
Optimize in-app paywalls and upgrade flows for freemium conversionStrategy

Design and optimize in-app paywalls, feature gates, and upgrade screens to convert free users to paid at the moment of maximum value.

4.0
21
Apply psychological principles to marketing decisions and customer behaviorStrategy

Apply behavioral science, cognitive biases, and psychology to marketing strategy, pricing, and customer decisions. 70+ mental models for ethical persuasion.

3.8
22
Design SaaS pricing tiers and value metricsStrategy

Design SaaS pricing tiers, value metrics, and monetization strategy aligned with customer willingness to pay.

3.8
23
Add and optimize schema markup for rich search resultsSEO

Implement, debug, and validate schema markup and structured data to enable rich search results.

3.8
24
Design and optimize referral and affiliate programsStrategy

Design customer referral programs and affiliate partnerships with incentive strategies, conversion optimization, and ROI measurement.

3.5
25
Find the right marketing ideas for your SaaS productStrategy

Reference library of 139 proven SaaS marketing strategies organized by category, stage, budget, and use case. Get recommendations tailored to your product and g

3.0