# Paid Ads

Audit Google, Meta, LinkedIn, and TikTok ad accounts, cut wasted spend, and structure campaigns

**Canonical:** https://www.marketingskills.sh/category/paid-ads

## Skills

- [Diagnose landing page conversion problems for Google Ads traffic](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-landing-review.md) — Separate tracking failures from UX problems in Google Ads conversion paths. Diagnose the real reason landing pages aren't converting.
- [Set up offline conversion retraction in Google Ads](https://www.marketingskills.sh/treboutat/google-ads-conversion-retraction-system/skill-md.md) — Configure offline conversion retraction to prevent bad leads from training Google Ads. Step-by-step setup for CRM analysis, data mapping, SQL queries, and sched
- [Diagnose Google Ads tracking reliability and block unsafe optimization](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-tracking.md) — Audit conversion tracking setup, assess confidence level, and gate optimization decisions until tracking is trustworthy.
- [Conduct a Google Ads full-account audit with synthesis and drafted actions](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-audit.md) — Run a comprehensive Google Ads audit that synthesizes tracking, intent, waste, structure, and budget into prioritized action drafts.
- [Grade running ad campaigns by performance tier and scaling recommendations](https://www.marketingskills.sh/superamped/ai-marketing-skills/ad-campaign-analyzer.md) — Systematically grade running ads (Red/Yellow/Green), detect creative fatigue, analyze LTV:CAC, and output scaling budgets or kill decisions based on CPA, CTR, a
- [Evaluate Google Ads account health with 74-point audit](https://www.marketingskills.sh/hyroescom/claude-ads/ads-google.md) — Deep analysis framework for Google Ads accounts: 74 checks, weighted scoring, conversion tracking, wasted spend, PMax, and HYROS attribution validation.
- [Connect to Google Ads and select an account](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-connect.md) — Discover accessible Google Ads accounts, select the right customer ID, verify connectivity, and initialize workspace memory in one workflow.
- [Build Facebook and Meta ad campaigns from scratch](https://www.marketingskills.sh/OpenClaudia/openclaudia-skills/facebook-ads.md) — Create complete Facebook and Meta ad campaigns with audience targeting, copy, testing strategy, and budget allocation plans.
- [Generate Google Ads RSA recommendations from search data](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-rsas.md) — Generate RSA headline and description recommendations using live search terms and asset performance data from Google Ads.
- [Optimize Apple Search Ads campaigns with keyword bidding and ROAS tracking](https://www.marketingskills.sh/Eronred/aso-skills/apple-search-ads.md) — Master Apple Search Ads setup, keyword bidding, match types, and ROAS optimization to drive qualified app installs.
- [Analyze Google Ads search terms for waste and intent signals](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-search-terms.md) — Identify wasted spend, buyer intent, and messaging patterns in Google Ads search term reports. Generate negative keyword drafts.
- [Execute mutations in Google Ads accounts with reversibility](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-apply.md) — Safely execute approved Google Ads mutations with dry-run confirmation, verification, and full reversibility through audit logging.
- [Audit and optimize Meta Pixel and Conversions API signal quality](https://www.marketingskills.sh/TheMattBerman/meta-ads-kit/pixel-capi.md) — Audit Meta Pixel + CAPI setup, test event delivery, analyze Event Match Quality, and fix signal loss from iOS 14, cookies, and ad blockers.
- [Create and optimize LinkedIn ad campaigns](https://www.marketingskills.sh/OpenClaudia/openclaudia-skills/linkedin-ads.md) — Build LinkedIn ad campaigns with audience targeting, copy templates, A/B testing plans, and budget strategies for B2B marketing.
- [Generate matched Meta ad copy from image creatives](https://www.marketingskills.sh/TheMattBerman/meta-ads-kit/ad-copy-generator.md) — Write high-converting Meta ad copy matched to image creatives, informed by account performance data and brand voice.
- [Plan a multi-platform paid advertising strategy with budget and creative roadmap](https://www.marketingskills.sh/dero1to/claude-ads/ads-plan.md) — Build complete paid ad strategies with platform selection, budget allocation, creative briefs, and 12-week implementation roadmaps.
- [Generate and iterate ad creative at scale](https://www.marketingskills.sh/irismaker/ai-agent-skills-hub/ad-creative.md) — Generate and iterate ad creative (headlines, descriptions, primary text) across Google Ads, Meta, LinkedIn, TikTok, X. Analyze performance data, identify winnin
- [Write paid ad copy for affiliate offers](https://www.marketingskills.sh/Affitor/affiliate-skills/paid-ad-copy-writer.md) — Generate compliant, high-converting ad copy for affiliate offers across Facebook, Google, TikTok, and Pinterest with variants and targeting guidance.
- [Build a complete strategic paid advertising plan](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-plan.md) — End-to-end advertising planning framework covering platform selection, campaign structure, budget allocation, creative strategy, and implementation roadmaps.
- [Write Google Ads campaigns and copy](https://www.marketingskills.sh/OpenClaudia/openclaudia-skills/google-ads.md) — Design Google Ads campaigns, write optimized ad copy, build keyword structures, choose bidding strategies, and write ad extensions.
- [Generate high-performing ad creative at scale](https://www.marketingskills.sh/coreyhaines31/marketingskills/ad-creative.md) — Generate high-performing ad headlines, descriptions, and copy for Google Ads, Meta, LinkedIn, and TikTok. Build variations from scratch or iterate from performa
- [Audit paid media campaigns with precision diagnostics](https://www.marketingskills.sh/Dataslayer-AI/Marketing-skills/ds-paid-audit.md) — Audit Google Ads, Meta, LinkedIn, and TikTok campaigns to find budget traps, audience mismatches, and tracking issues with automated data processing and priorit
- [Run a TikTok Ads health audit](https://www.marketingskills.sh/hyroescom/claude-ads/ads-tiktok.md) — 25-point TikTok Ads audit covering creative quality, safe zone compliance, bidding, tracking, and Smart+ performance with weighted scoring.
- [Audit paid ad accounts across all major platforms](https://www.marketingskills.sh/hyroescom/claude-ads/ads-audit.md) — Audit Google, Meta, LinkedIn, TikTok, and Microsoft Ads accounts, generate health scores, and identify critical issues and quick wins.
- [Evaluate Microsoft Ads accounts with deep platform analysis](https://www.marketingskills.sh/hyroescom/claude-ads/ads-microsoft.md) — 20-check audit framework for Microsoft/Bing Ads covering UET tracking, Google import validation, Copilot integration, and cost advantage analysis.
- [Evaluate YouTube Ads campaigns across all format types](https://www.marketingskills.sh/hyroescom/claude-ads/ads-youtube.md) — Audit YouTube video ads across all formats. Evaluate creative quality, targeting strategy, and measurement to improve campaign performance.
- [Assess landing page quality for paid ad campaigns](https://www.marketingskills.sh/hyroescom/claude-ads/ads-landing.md) — Evaluate landing pages for ad-campaign fit, speed, mobile, forms, and trust. Detect tracking leaks with HYROS data.
- [Allocate ad budgets and review bidding strategies across platforms](https://www.marketingskills.sh/hyroescom/claude-ads/ads-budget.md) — Optimize ad spend across platforms using frameworks: 70/20/10 rule, kill/scale lists, bidding strategy decision trees, and MER analysis.
- [Perform comprehensive paid advertising audits across platforms](https://www.marketingskills.sh/hyroescom/claude-ads/ads.md) — Comprehensive ad account analysis across Google, Meta, LinkedIn, TikTok, and Microsoft with industry-specific detection and HYROS attribution integration.
- [Perform LinkedIn Ads deep audits with 25-check framework](https://www.marketingskills.sh/hyroescom/claude-ads/ads-linkedin.md) — Conduct comprehensive LinkedIn Ads audits across technical setup, targeting, creative, lead gen, and bidding. Generate weighted health scores and actionable rec
- [Audit cross-platform ad creative quality and detect fatigue](https://www.marketingskills.sh/hyroescom/claude-ads/ads-creative.md) — Audit ad creative across platforms, detect fatigue, and prioritize production. Covers copy, video, images, format diversity, and refresh cadences.
- [Deep-analyze Meta Ads accounts with 46-check audit framework](https://www.marketingskills.sh/hyroescom/claude-ads/ads-meta.md) — Evaluate Meta Ads account health across 46 checks including Pixel/CAPI, creative, structure, and audience targeting with automated API + manual scoring.
- [Analyze competitor ad strategy across platforms](https://www.marketingskills.sh/hyroescom/claude-ads/ads-competitor.md) — Analyze competitor ads, messaging, spend, and creative strategy across Google, Meta, LinkedIn, TikTok using free ad libraries and identify competitive gaps.
- [Allocate Google Ads budgets based on signal quality and tracking confidence](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-budget.md) — Audit campaign budgets for misallocation, impression share bottlenecks, and tracking quality. Produce data-backed reallocation drafts gated by tracking confiden
- [Recommend Google Ads campaign and ad group structure](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-structure.md) — Analyze intent mixing and routing in Google Ads. Get campaign and ad group restructuring recommendations with templates.
- [Manage Google Ads negative keywords with targeting precision](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-negatives.md) — Build negative keyword drafts with safe match types, scope decisions, and waste evidence. Cross-reference keywords to fix root causes.
- [Run a daily operator review of Google Ads accounts](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-daily.md) — Structured daily Google Ads account check: detect waste, emerging signals, scaling opportunities, and flag urgent changes.
- [Summarize Google Ads drafts with priority, risk, and apply order](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-draft-summary.md) — Summarize pending Google Ads drafts with priority, impact, risk, and dependencies to guide review and implementation order.
- [Analyze Performance Max campaigns for intent contamination and cannibalization](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-pmax.md) — Detect Performance Max cannibalization, assess intent quality, and decide what to protect in Search campaigns despite limited PMax visibility.
- [Plan Google Ads accounts from business context and intent mapping](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-plan.md) — Build or rebuild Google Ads account structure using intent mapping, traffic segmentation, and budget logic. Works from scratch or live data.
- [Build or update a Google Ads intent map from search data](https://www.marketingskills.sh/TheMattBerman/google-ads-copilot/google-ads-intent-map.md) — Cluster Google Ads search terms into intent classes, profile performance by intent, and identify structural campaign routing problems.
- [Upload ads to Meta via Graph API](https://www.marketingskills.sh/TheMattBerman/meta-ads-kit/ad-upload.md) — Push ad copy and images to Meta Graph API without Ads Manager. Validate, upload, create creatives, and track campaign files.
- [Model budget scenarios for Google and Meta ads](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/03-google-and-meta-budget-scenario-planner-md.md) — Model CPA, ROAS, and volume at different budget levels using account data and diminishing returns patterns.
- [Break down Quality Score components to identify optimization opportunities](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/14-google-quality-score-breakdown-md.md) — Break down Google Ads Quality Score by component, identify root causes, and prioritize fixes by CPC impact.
- [Optimize paid media budget allocation by marginal channel efficiency](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/15-google-and-meta-channel-mix-optimizer-md.md) — Allocate paid media budgets across Google and Meta channels using marginal efficiency analysis to maximize ROAS and conversions.
- [Forecast ROAS across 30/60/90 day horizons with confidence ranges](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/19-google-and-meta-roas-forecasting-md.md) — Project ROAS for the next 30/60/90 days using trends, seasonality, and planned changes. Get scenario ranges, not false precision.
- [Compare campaign value across attribution models](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/26-google-and-meta-attribution-model-comparison-md.md) — Compare how different attribution models shift credit between campaigns to uncover budget misallocation and improve ROI.
- [Optimize marketing budget allocation across ad channels](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/32-google-and-meta-ad-spend-allocator-md.md) — Optimize ad budgets across Google, Meta, TikTok using MER, marginal ROAS, and diminishing returns analysis.
- [Audit LinkedIn Ads for B2B performance issues](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/40-linkedin-ads-audit-md.md) — Analyze LinkedIn campaigns against B2B benchmarks. Identify CTR issues, audience quality, form friction, and budget problems.
- [Audit Reddit Ads campaigns for targeting and creative fit issues](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/43-reddit-ads-audit-md.md) — Analyze Reddit campaigns for targeting, creative, and bidding inefficiencies with benchmarks and actionable subreddit fixes.
- [Evaluate TikTok Ads with creative-first audits and health scoring](https://www.marketingskills.sh/grantneumann/claude-ads/ads-tiktok.md) — Comprehensive TikTok Ads evaluation: 25-check audits, creative quality scoring, safe zone compliance, Smart+ analysis, and health score generation.
- [Conduct deep LinkedIn Ads audits and optimization analysis](https://www.marketingskills.sh/grantneumann/claude-ads/ads-linkedin.md) — Comprehensive LinkedIn Ads audit covering technical setup, audience targeting, creative quality, lead gen forms, and bidding with prioritized recommendations.
- [Evaluate Google Ads accounts with deep multi-channel analysis](https://www.marketingskills.sh/grantneumann/claude-ads/ads-google.md) — Comprehensive Google Ads audit covering conversion tracking, wasted spend, keywords, ad strength, and account structure with 74-check framework and health scori
- [Review and optimize ad budget allocation and bidding strategy](https://www.marketingskills.sh/grantneumann/claude-ads/ads-budget.md) — Evaluate ad spend distribution, bidding strategy fit, and identify campaigns to scale or pause using framework rules and platform benchmarks.
- [Audit Meta Ads accounts for health across pixel, creative, structure, and targeting](https://www.marketingskills.sh/grantneumann/claude-ads/ads-meta.md) — Comprehensive Meta Ads audit across Pixel health, creative performance, account structure, and targeting strategy with 0-100 scoring.
- [Analyze Microsoft Ads accounts with structured audits](https://www.marketingskills.sh/grantneumann/claude-ads/ads-microsoft.md) — Audit Microsoft/Bing Ads accounts across 20 checks: UET tags, Google imports, Copilot placement, bid optimization, and Microsoft-exclusive features. Generate he
- [Audit ad creative quality and refresh priorities across platforms](https://www.marketingskills.sh/grantneumann/claude-ads/ads-creative.md) — Audit ad creative across Google, Meta, LinkedIn, TikTok, and Microsoft for compliance, fatigue detection, and refresh priorities.
- [Evaluate Apple Search Ads campaign health and bid structure](https://www.marketingskills.sh/grantneumann/claude-ads/ads-apple.md) — Audit ASA campaigns: structure, bids, creatives, MMP, budget pacing, placements, and KPIs with benchmarks by category and country.
- [Analyze and score YouTube Ads campaigns](https://www.marketingskills.sh/grantneumann/claude-ads/ads-youtube.md) — Audit YouTube video campaigns: creative quality, targeting strategy, bidding, and measurement with data-driven health scores.
- [Evaluate Meta Ads account health with structured audits](https://www.marketingskills.sh/dero1to/claude-ads/ads-meta.md) — Deep-dive audit of Facebook, Instagram, and Advantage+ campaigns using 46 checks across tracking, creative, structure, and audience targeting.
- [Conduct comprehensive Google Ads account audits](https://www.marketingskills.sh/dero1to/claude-ads/ads-google.md) — Deep 74-check Google Ads audit framework covering conversion tracking, wasted spend, structure, keywords, ads, and settings with health scoring.
- [Analyze Microsoft Ads accounts with deep health scoring](https://www.marketingskills.sh/dero1to/claude-ads/ads-microsoft.md) — Deep-dive Microsoft Ads audit covering UET tracking, Google import validation, Copilot integration, and 20-point health score with cost advantage analysis.
- [Evaluate TikTok Ads campaigns and optimize creative performance](https://www.marketingskills.sh/dero1to/claude-ads/ads-tiktok.md) — Deep-dive TikTok Ads audit covering creatives, tracking, bidding, structure, and Shop setup with 25-check framework and health scoring.
- [Optimize app icons for store discoverability and install conversion](https://www.marketingskills.sh/Eronred/aso-skills/app-icon-optimization.md) — Design and test app icons to increase tap-through rate and installs in App Store and Play Store search results.
- [Plan and optimize paid user acquisition campaigns](https://www.marketingskills.sh/Eronred/aso-skills/ua-campaign.md) — Plan and optimize paid UA campaigns across Apple Search Ads, Meta, Google UAC, TikTok. Budget-driven channel selection, campaign structure, targeting, and bid s
- [Review and optimize ad budget allocation and bidding strategies](https://www.marketingskills.sh/dero1to/claude-ads/ads-budget.md) — Evaluate ad spend distribution, bidding strategy fit, scaling readiness, and campaign kill/scale recommendations across all platforms.
- [Audit multiple ad platforms and generate a health score](https://www.marketingskills.sh/dero1to/claude-ads/ads-audit.md) — Audit Google, Meta, LinkedIn, TikTok, and Microsoft Ads. Get health scores and prioritized action plans with quick wins.
- [Analyze YouTube Ads campaigns and diagnose performance](https://www.marketingskills.sh/dero1to/claude-ads/ads-youtube.md) — Audit YouTube video campaigns, evaluate creative quality, review targeting, and diagnose measurement gaps across all video ad formats.
- [Audit LinkedIn Ads campaigns and predict performance](https://www.marketingskills.sh/dero1to/claude-ads/ads-linkedin.md) — Evaluate LinkedIn Ads campaigns with a 25-check audit covering technical setup, targeting, creative, lead gen, and bidding for B2B performance.
- [Audit cross-platform ad creative quality and detect fatigue](https://www.marketingskills.sh/dero1to/claude-ads/ads-creative.md) — Audit ad creatives across platforms, detect fatigue, and prioritize production. Platform-specific specs, benchmarks, and refresh cadences included.
- [Assess landing page quality for paid ad campaigns](https://www.marketingskills.sh/dero1to/claude-ads/ads-landing.md) — Evaluate ad landing page message match, speed, mobile UX, trust signals, and forms to boost conversion rates.
- [Analyze video ads for marketing insights and creative patterns](https://www.marketingskills.sh/OpenClaudia/openclaudia-skills/video-ad-analysis.md) — Deconstruct video ads to extract hooks, persuasion tactics, targeting signals, and replicable creative patterns for marketing insights.
- [Assess landing page quality for ad campaigns](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-landing.md) — Audit landing pages for ad message match, speed, mobile UX, trust signals, and form optimization. Diagnose conversion blockers.
- [Evaluate YouTube Ads campaigns with video-specific diagnostics](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-youtube.md) — Audit YouTube video campaigns: creative hooks, targeting strategy, format best practices, and measurement across skippable, bumper, and Shorts ads.
- [Audit cross-platform ad creative quality and detect fatigue signals](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-creative.md) — Audit ad creative, detect fatigue, and prioritize production with platform-specific quality checks and refresh cadence guidance.
- [Run a full multi-platform paid ads audit](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-audit.md) — Audit Google, Meta, LinkedIn, TikTok & Microsoft Ads. Detect issues, score health, get quick wins and strategic recommendations.
- [Analyze and audit TikTok ad campaigns across creative, technical, bidding, and performance](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-tiktok.md) — Deep analysis of TikTok ad campaigns with 25 checks, creative quality scoring, safe zone compliance, and Smart+ campaign evaluation.
- [Run a Meta Ads deep analysis audit](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-meta.md) — Evaluate Meta Ads account health across 46 checks: pixel/CAPI, creative fatigue, structure, targeting. Produce weighted health score and action plan.
- [Conduct a 74-check Google Ads account audit](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-google.md) — Conduct a comprehensive Google Ads audit with conversion tracking, wasted spend, structure, and keyword health checks. Generates health score and action plan.
- [Review budget allocation and bidding strategy across ad platforms](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-budget.md) — Evaluate ad spend distribution, bidding readiness, and scaling potential with data-driven rules and platform-specific guidance.
- [Analyze Microsoft Ads accounts with deep platform audits](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-microsoft.md) — Execute a 20-check Microsoft/Bing Ads audit with scoring, Google import validation, and Copilot readiness assessment.
- [Create and optimize paid advertising campaigns](https://www.marketingskills.sh/TheCraigHewitt/seomachine/paid-ads.md) — Design, launch, and optimize paid ad campaigns on Google Ads, Meta, LinkedIn. Includes targeting, creative, and performance frameworks.
- [Audit Apple Search Ads account health and optimization](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-apple.md) — Analyze ASA campaign structure, bid health, creative sets, MMP attribution, and budgets. Generate actionable health scores and optimization roadmaps.
- [Evaluate Meta Ads account health across tracking, creative, and audience targeting](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-meta.md) — Evaluate Meta Ads account health across Pixel/CAPI, creative fatigue, account structure, and targeting. Generate weighted health score with actionable findings.
- [Evaluate Google Ads accounts with deep multi-channel audit](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-google.md) — Complete Google Ads audit across Search, PMax, Display, YouTube. 74 checks on tracking, spend waste, structure, keywords, ads, and settings with health score.
- [Assess landing page quality for paid ad campaigns](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-landing.md) — Audit landing pages for ad campaigns: message match, speed, mobile, trust, forms, and conversion impact.
- [Audit TikTok Ads campaigns with creative quality focus](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-tiktok.md) — Deep audit framework for TikTok Ads covering creative quality, tracking, bidding, and campaign structure with 25-check health score.
- [Build Google Ads search campaigns with 4-phase structured workflow](https://www.marketingskills.sh/guilhermemarketing/esc-skills/guimkt-google-ads.md) — Generate qualified-lead Google Ads campaigns with ICP, keywords, negatives, and RSAs in a structured 4-phase pipeline. Multi-brand ready.
- [Review and optimize ad budget allocation and bidding strategy](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-budget.md) — Review ad budget allocation, bidding strategies, and scaling readiness across all ad platforms with data-driven recommendations.
- [Optimize Google Local Services Ads for lead volume and conversion](https://www.marketingskills.sh/garrettjsmith/localseoskills/lsa-ads.md) — Master LSA ranking, lead management, responsiveness optimization, and cost-per-lead measurement for home services, legal, and healthcare.
- [Audit LinkedIn Ads against 25-point framework](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-linkedin.md) — 25-point LinkedIn Ads audit framework including Thought Leader Ads, ABM, conversion tracking, and lead gen forms. Generates health scores and action plans.
- [Audit cross-platform ad creative quality and prioritize production](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-creative.md) — Platform-specific creative assessment with fatigue detection and production priorities across Google, Meta, LinkedIn, TikTok, Microsoft.
- [Run geographically targeted Google Ads campaigns for local businesses](https://www.marketingskills.sh/garrettjsmith/localseoskills/local-ppc-ads.md) — Plan, structure, and optimize Google Ads campaigns with geographic targeting for local service businesses. Campaign architecture, keywords, bidding, and convers
- [Brainstorm ad angles using messaging frameworks](https://www.marketingskills.sh/superamped/ai-marketing-skills/ad-angles.md) — Create testable ad concepts by combining messaging angles, formats, and styles calibrated to market awareness and sophistication stages.
- [Generate ad campaigns with platform-specific copy and targeting](https://www.marketingskills.sh/zubair-trabzada/ai-marketing-claude/market-ads.md) — Generate production-ready paid ad campaigns with copy variations, targeting, budgets, and retargeting funnels across Google Ads, Meta, LinkedIn, and TikTok.
- [Audit LinkedIn Ads health across 25 checks](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-linkedin.md) — Evaluate LinkedIn Ads campaigns across technical setup, targeting, creative, lead gen, and bidding. Includes TLA and ABM strategy assessment.
- [Extract brand DNA from websites for ad consistency](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-dna.md) — Extract visual identity, voice, colors, and typography from a website to build a brand profile for on-brand ad generation.
- [Generate campaign briefs with concepts and copy for paid ads](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-create.md) — Create structured campaign concepts, copy briefs, and image generation prompts from brand profile and audit data for paid advertising.
- [Generate ad copy variants from top-performing ads](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/09-google-and-meta-ad-copy-variant-generator-md.md) — Generate high-performing ad copy variants by analyzing winning elements from your best ads and testing new angles systematically.
- [Recommend Google Ads bid strategies by campaign](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/11-google-bid-strategy-recommendations-md.md) — Get campaign-specific bid strategy recommendations based on conversion volume, CPA consistency, and performance trends with risk assessments.
- [Review account structure against campaign goals and budgets](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/17-google-and-meta-account-structure-review-md.md) — Evaluate campaign structure, identify segmentation issues, consolidation opportunities, and budget allocation problems.
- [Recommend Meta frequency caps using conversion data](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/18-meta-frequency-cap-recommendations-md.md) — Analyze Meta frequency data to find saturation points, recommend optimal caps by objective, and estimate spend savings from reducing overexposure.
- [Check Google Ads accounts for keyword cannibalization](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/20-google-keyword-cannibalization-check-md.md) — Identify duplicate keywords and overlapping match types competing in Google Ads auctions, calculate CPC waste, and get optimization recommendations.
- [Audit and refresh Google Ads extensions](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/21-google-ad-extension-audit-md.md) — Systematically review Google Ads extension coverage and performance, identify gaps and stale copy, and generate replacements based on current offers.
- [Analyze retargeting windows by conversion lag data](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/22-meta-retargeting-window-analysis-md.md) — Optimize retargeting windows by analyzing time-to-conversion data across audience segments and traffic sources.
- [Analyze campaign performance by geographic location and optimize spend allocation](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/24-google-and-meta-geo-performance-analysis-md.md) — Segment campaign performance by location, flag underperformers, and optimize geographic bid adjustments.
- [Analyze device performance splits across Google and Meta campaigns](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/25-google-and-meta-device-performance-split-md.md) — Segment ad campaigns by device, find performance gaps, and recommend bid adjustments or landing page fixes.
- [Audit Google Ads accounts for wasted spend and optimization opportunities](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/37-google-ads-audit-md.md) — Systematically analyze Google Ads accounts to detect wasted spend, identify negative keyword gaps, and prioritize optimization.
- [Advertise to developers on specialized platforms](https://www.marketingskills.sh/jonathimer/devmarketing-skills/developer-ads.md) — Reach developers where they actually pay attention: Carbon Ads, Reddit, newsletters, podcasts. Avoid ad blockers, craft native creative, measure ROI.
- [Audit and optimize paid ad accounts across all major platforms](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads.md) — Comprehensive audits and optimization for Google, Meta, LinkedIn, TikTok, and Microsoft Ads with industry detection and prioritized action plans.
- [Analyze competitor ads across paid platforms](https://www.marketingskills.sh/dero1to/claude-ads/ads-competitor.md) — Analyze competitor ads, copy, creatives, and spend across Google, Meta, LinkedIn, TikTok. Identify gaps and opportunities.
- [Analyze competitor ads across Google, Meta, LinkedIn, and TikTok](https://www.marketingskills.sh/grantneumann/claude-ads/ads-competitor.md) — Analyze competitor ads, messaging, creative strategy, and estimated spend across Google, Meta, LinkedIn, and TikTok using free intelligence sources.
- [Extract brand DNA from websites for ad creative consistency](https://www.marketingskills.sh/grantneumann/claude-ads/ads-dna.md) — Scan a website to extract brand identity (colors, fonts, voice, imagery) into a structured JSON profile for consistent ad creative.
- [Generate campaign briefs from brand profile and audit data](https://www.marketingskills.sh/grantneumann/claude-ads/ads-create.md) — Create structured campaign concepts and copy briefs for paid ads using brand profiles and audit data.
- [Build and optimize paid-traffic landing pages](https://www.marketingskills.sh/irismaker/ai-agent-skills-hub/landing-page.md) — Structure landing pages with the 5-step flow, craft conversion-focused CTAs and headlines, and align pages with paid campaigns for higher conversion rates.
- [Generate platform-sized ad images from campaign briefs](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-generate.md) — Orchestrate AI image generation for ad creatives using campaign briefs, brand profiles, and specialized agents with platform specs and quality gates.
- [Analyze Google Ads campaign performance with structured anomaly detection](https://www.marketingskills.sh/itallstartedwithaidea/google-ads-skills/google-ads-analysis.md) — Query Google Ads API with GAQL templates for campaign performance, keyword quality, and wasted spend detection with automated anomaly flagging.
- [Audit Meta Ads accounts for creative fatigue and tracking health](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/41-meta-ads-audit-md.md) — Analyze Meta ad accounts for creative fatigue, audience overlap, tracking health, and scaling opportunities using performance data thresholds.
- [Pull Google Ads performance reports from the API](https://www.marketingskills.sh/OpenClaudia/openclaudia-skills/google-ads-report.md) — Query Google Ads API with GAQL to pull campaign, keyword, and conversion data for performance reports, ROAS analysis, and quality score audits.
- [Build consistent naming conventions across Google and Meta campaigns](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/23-google-and-meta-campaign-naming-convention-builder-md.md) — Design and implement consistent naming conventions across Google Ads and Meta campaigns with taxonomy, reference sheets, and bulk-rename guidance.
- [Analyze ad performance by day and hour to optimize ad schedules](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/12-google-and-meta-day-hour-performance-breakdown-md.md) — Segment ads by day/hour, identify performance patterns, calculate schedule savings and conversion impact, and get specific optimization recommendations.
- [Diagnose CPA spikes across Google and Meta campaigns](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/01-google-and-meta-cpa-diagnostics-md.md) — Diagnose CPA spikes across Google & Meta campaigns. Isolate root causes—audience fatigue, bid shifts, creative decay, landing page drops—ranked by impact.
- [Audit landing pages against paid ad messaging](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/10-google-and-meta-landing-page-audit-md.md) — Audit landing pages against Google and Meta ad copy to catch message mismatches, form friction, and CTA clarity issues.
- [Mine converting search terms to expand keyword coverage](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/07-google-search-term-mining-md.md) — Identify converting search terms without keywords, cluster by theme, estimate volume and CPA, and recommend bids for expansion.
- [Detect anomalies in Google and Meta account performance](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/06-google-and-meta-anomaly-detection-md.md) — Catch CPC spikes, CVR drops, and spend surges across ad accounts with root cause analysis and impact ranking.
- [Set up and optimize paid advertising campaigns](https://www.marketingskills.sh/aiaiohhh/claude-skills-library/paid-ads.md) — Expert guidance on paid ads strategy, campaign structure, copy, targeting, creative, and optimization across Google Ads, Meta, LinkedIn, and more.
- [Find wasted ad spend in Google and Meta accounts](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/02-google-and-meta-wasted-spend-finder-md.md) — Analyze Google and Meta ads for zero-conversion spend and generate exclusion lists by theme, placement, and audience.
- [Run Meta ads reports and spot performance patterns daily](https://www.marketingskills.sh/TheMattBerman/meta-ads-kit/meta-ads.md) — Meta Ads performance reporting, creative fatigue detection, and ad scaling recommendations via social-cli integration.
- [Build paid advertising strategy from discovery to launch](https://www.marketingskills.sh/hyroescom/claude-ads/ads-plan.md) — Build multi-platform ad strategies with platform selection, budget allocation, campaign structure, and phased rollout roadmaps.
- [Optimize paid advertising campaigns across platforms](https://www.marketingskills.sh/coreyhaines31/marketingskills/paid-ads.md) — Structure, launch, and optimize paid ad campaigns across Google Ads, Meta, LinkedIn, TikTok with platform selection, targeting, creative, and bidding strategies
- [Plan paid ads strategy and channel selection](https://www.marketingskills.sh/irismaker/ai-agent-skills-hub/paid-ads.md) — How to choose paid channels, validate readiness, allocate budget, and align ads to landing pages.
- [Audit paid advertising accounts across multiple platforms](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-audit.md) — Comprehensive paid advertising audit across Google, Meta, LinkedIn, TikTok, and Microsoft Ads with health scoring and prioritized action plan.
- [Plan a strategic paid advertising campaign](https://www.marketingskills.sh/coopersimson96/ai-content-system/ads-plan.md) — Build multi-platform advertising strategies with campaign architecture, budget allocation, creative planning, and phased implementation roadmaps.
- [Monitor campaign pacing against monthly budget targets](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/27-google-and-meta-pacing-monitor-md.md) — Track daily spend pacing, project end-of-month results, and calculate budget adjustments to hit monthly targets across campaigns.
- [Generate ad copy variations for Google, Meta, and LinkedIn Ads](https://www.marketingskills.sh/cognyai/claude-code-marketing-skills/ad-copy-writer.md) — Generate high-converting ad copy variations for Google Ads, Meta Ads, and LinkedIn campaigns with platform-specific formatting and compliance.
- [Set up Google Local Search Ads in the map pack](https://www.marketingskills.sh/garrettjsmith/localseoskills/local-search-ads.md) — Run paid ads in Google Maps local pack results. Link GBP to Google Ads, optimize bidding, and drive clicks in map results.
- [Analyze Meta audience overlap and auction competition](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/08-meta-audience-overlap-analysis-md.md) — Identify audience overlap between Meta ad sets, quantify CPM inflation, and get consolidation recommendations to reduce auction competition.
- [Write client report narratives from campaign data](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/05-google-and-meta-client-report-narratives-md.md) — Turn raw Google and Meta campaign metrics into executive summary narratives clients understand.
- [Audit HYROS attribution tracking setup and uncover platform over-reporting](https://www.marketingskills.sh/hyroescom/claude-ads/ads-hyros.md) — Run a 20-point HYROS API audit. Detect platform over-reporting, compare ROAS across channels, and generate kill/scale recommendations.
- [Generate ad creatives from concepts as HTML and screenshots](https://www.marketingskills.sh/superamped/ai-marketing-skills/ad-creative.md) — Render ad concepts as HTML with 5 templates or screenshot with Playwright. Ideal for A/B testing and design iteration.
- [Audit multi-platform paid ad accounts and generate health scores](https://www.marketingskills.sh/grantneumann/claude-ads/ads-audit.md) — Audit Google, Meta, LinkedIn, TikTok, and Microsoft ad accounts with per-platform scoring and prioritized remediation steps.
- [Analyze competitor ad creative with Meta Ad Library and Google Ads](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/13-meta-competitor-creative-analysis-md.md) — Audit competitor ads on Meta Ad Library and Google Ads. Identify messaging gaps, creative patterns, and high-ROI testing opportunities.
- [Benchmark paid-ads performance against industry standards by account size and vertical](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/29-google-and-meta-performance-benchmarking-md.md) — Compare your Google and Meta ads metrics against industry benchmarks adjusted for account size, vertical, and maturity to identify quick wins.
- [Expand core ideas into multiple ad angles](https://www.marketingskills.sh/realkimbarrett/advertising-skills/ad-angle-multiplier.md) — Generate distinct ad angles across pain, desire, proof, identity, contrarian, and urgency to test and scale campaigns.
- [Generate platform-sized ad images from campaign briefs](https://www.marketingskills.sh/grantneumann/claude-ads/ads-generate.md) — Generate platform-sized ad creative images from campaign briefs using Gemini or your preferred AI image provider.
- [Detect creative fatigue in Meta ads before performance drops](https://www.marketingskills.sh/irinabuht12-oss/marketing-skills/04-meta-creative-fatigue-detection-md.md) — Detect ad creative fatigue early with trend analysis. Prioritize rotation by CTR decay, frequency buildup, and audience overexposure patterns.
- [Create scroll-stopping ad concepts with three-second hooks](https://www.marketingskills.sh/realkimbarrett/advertising-skills/scroll-stopping-creative.md) — Create attention-grabbing ad concepts with hooks, visuals, and scripts optimized for the first 3 seconds of video or carousel ads.
- [Diagnose campaign underperformance bottlenecks](https://www.marketingskills.sh/realkimbarrett/advertising-skills/performance-diagnosis.md) — Systematically identify root causes of low ad performance across offer, audience, creative, funnel, and sales.
- [Manage ad campaigns across Google, Meta, LinkedIn, and TikTok](https://www.marketingskills.sh/amekala/ads-mcp/ad-campaign-management.md) — Manage and optimize ad campaigns across Google, Meta, LinkedIn, and TikTok with structured workflows, performance analysis, and budget recommendations.
- [Generate product photos in multiple ad styles using AI](https://www.marketingskills.sh/AgriciDaniel/claude-ads/ads-photoshoot.md) — Transform product images into 5 professional photography styles optimized for Meta, TikTok, LinkedIn, and Google ads using AI generation.
- [Manage paid media campaigns across Google, Meta, LinkedIn, and TikTok](https://www.marketingskills.sh/amekala/ads-mcp/performance-marketing-agent.md) — Create and optimize paid ads across Google, Meta, LinkedIn, TikTok. Keyword research, budget allocation, ROAS tracking, wasted spend analysis.